Liverpool Skyline

Department of Electronics and Electrical Engineering

Dr Fang Bin Guo

Dr Fang Bin Guo

Telephone: 0151 904 1393

ORCID

Biography

Dr Fang Bin Guo has been a senior industrial designer with over 20 years’ experience in product/spatial design. He has worked for a variety of design consultancies/in-house design teams in the UK & China, where he completed a number of design projects for well-known clients including: Microsoft, Christie Digital, Xerox, Dubailand, Raleigh Bikes, Hi-Tec Sports, Panasonic, Wo Kee Hong Kong Ltd.

Dr Guo held BA/MSc/PhD degrees in the field of Industrial Design and he is currently teaching BSc Product Design Engineering and supervising PhD students’ research in arts, design and creative technologies. Meanwhile, he remains actively involved in academic research. His major researches incorporate identifications of contemporary role of design/designers, the pedagogical trends and curriculum development in higher design education, Human/user centred design in respects of interaction among humans, machines and networks within contemporary service, maritime & digitised industries; together with the studies of Human Factors/cognitive ergonomics and its application in new product development (NPD).

Currently, Dr Guo is working on a number of funded research projects received from the UK AHRC, Newton Fund, Innovate UK, EU Commission and LCR4.0, in particular the AHRC £250,000, 36 months’ project that focuses on the impact of participatory design, ethnographic studies and the role of public art for urban transformations in China, where he is the Principle Investigator and leading an international cross-disciplinary team.

Languages

Chinese (Mandarin)
English

Degrees

2015, Liverpool John Moores University, United Kingdom, PGCert in Higher Education
2010, University of Salford, United Kingdom, PhD Industrial Design Education
2003, University of Salford, United Kingdom, MSc Industrial Design
1991, Luxun Academy of Fine Arts, China (CN/CHN), BA Industrial Design

Academic appointments

Lecturer/Senior lecturer, BSc Product Design Engineering, Liverpool John Moores University, 2010 - present
Lecturer/Programme leader, BA Industrial Design, Dalian Polytechnic University, 1999 - 2001

Publications

Journal article

Ender J, Wagner JC, Kunert G, Guo FB, Larek R, Pawletta T. 2019. Concept of a Self-Learning Workplace Cell for Worker Assistance While Collaboration with a Robot Within the Self-Adapting-Production-Planning-System Informatyka, Automatyka, Pomiary W Gospodarce I Ochronie Środowiska, 9(4), 4-9, 9 :4-9 DOI Publisher Url Public Url

Zhan X, Shen C, Ji Z, Chen J, Fang H, Guo F, Zhang J. 2019. A Dual-Point technique for the entire ID-VG characterization into subthreshold region under Random Telegraph Noise condition IEEE Electron Device Letters, 40 :674-677 DOI Author Url Publisher Url Public Url

Zhao Y, Du HB, Guo FB. 2019. Consideration of Human Factors in a Design of Fire-rescue Window Art Work, :085-088 Public Url

Conference publication

Guo FB, Roberts E, Du H, Wang Y, Chen Y, Ge X. 2019. A Comparative Research on Culture-Led Regeneration across Cities in China Proceedings of International Conference on Urban Studies and Planning, ICUSP 2019 : International Conference on Urban Studies and Planning Public Url

Guo F, Yang Z, Jenkinson I, Ender J. 2019. Changing the Role of Design AHFE 2019_Proceedings of the 10th International Conference on Applied Human Factors and Ergonomics (Spring.com), 10th International Conference on Applied Human Factors and Ergonomics

Ender J, Jan C, Kunert G, Larek R, Pawletta R, Guo FB. 2019. Design of an Assisting Workplace Cell for Human-Robot Collaboration IEEE: I2 PhDW 2019 DOI Public Url

Guo FB. 2018. Shifting Product Design from Technology Driven to User Centre Design Driven 3rd International Conference on Design & Production Engineering 7 DOI Publisher Url

Zhao Y, Guo FB, Du HB. 2018. A Pedagogical Study of Industrial Design Education for Industry 4.0 3rd International Conference on Design & Production Engineering 7

Guo FB. 2017. Capturing Imagination: A Shift From Teaching to Learning ICERI2017, 10th International Coference of Education, Research and Innovation Author Url Public Url

Guo FB. 2016. Switching From Lecture to Design Workshop INTED 2016, 10th International Technology Education and Development Conference, 2016. Public Url

Guo FB. 2015. Educating Design Professionals In The 21st Century E&PDE 2015, The 17th International Conference on Engineering and Product Design Education Public Url

Guo FB. 2015. Aligning teaching and learning approach and assessment method to enhance the quality of higher design education INTED2015 Proceedings,2015, 9th international technology education and development conference,2015 Public Url

Guo FB, Williams A. 2006. A comparative study of Industrial Design Education across HE Institutions within the UK and China D2B -IDM 2006, D2B - The 1st International Design Management Symposium: Shanghai 2006 Publisher Url

Book

Guo FB. Industrial Design Education 9783844383256

Other

Roberts E, Guo F. Website: http://en.urbanregeneration.org/ Roberts E. Author Url

Engagement & Impact

Highlighted activities

Research Grants Awarded:

Arts & Humanities Research Council (AHRC), Development through the Creative Economy in China: What Aspects of Participatory Design Can Help Urban Revitalisation; in Particular in the Restructuring of Former Industrial Zones in China., Dr Emma Roberts (CI); Jon Spruse (CI), Grant value (£): 250,000, Duration of research project: 36 months. 2018

Professional activities

Conference organisation:

Industrial Cognitive Ergonomics and Engineering Psychology Conference (ICEEP) 2020, The Scientific advisory board member, https://10times.com/iceep-san-diego. 2019

ICUSP 2019: International Conference on Urban Studies and Planning. London., Session Chair, https://waset.org/conference/2019/08/London/ICUSP. 2019

International Conference on Applied Human Factors and Ergonomics (AHFE), Co-Chair of Applications in Human Interaction and Design; Board of Industrial Cognitive Ergonomics and Engineering Psychology. 2019

Design and Production Engineering, Organising Committee Member (OCM). 2018

Other invited event:

Research cooperation with Wuhan University of Technology, Wuhan, China, In summer 2019, Dr Guo visited China to undertake EU H2020_Enhance project, where presented/shared research findings/outcomes with academic staff/researchers at Wuhan University of Technology.. 2019

Guest lecturing and research at Tongji University, Shanghai, China, Invited/funded by Tongji University, Dr Guo visited China between 8th Aug & 5th Sep 2019 to undertake research collaboratively with academic staff at the College of Design & Innovation and lecturing to staff/research students. Tongji University ranked top 14 globally in Art and Design in 2019.. 2019

EU Commission_H2020 Enhance_Human Reliability and Training Network, UK, Participating as a researcher, working collaboratively with the University of South-Eastern Norway, Politecnico Di Milano (Italy), RUHR Universitatet Bochum (Germany), Kongsberg Digital AS (Norway), Kongsberg Maritime AS (Norway), RWE Power AG (Germany), Institute of Technology PETRONAS (Malaysia), National University of Sciences & Technology Pakistan (Pakistan) and Wuhan University of Technology (China) for Horizon 2020 project ENHANCING Human Performance in Complex Socio- Technical SystEms (ENHANCE), a €173,000 (out of 960k), EU funded project from 2018 to 2022.. 2019

EU Commission: Asia-link_ Sino-European Design Management Network., UK, Participated as a researcher at University of Salford, working collaboratively with Polytechnic Institute of Milan (Italy), Stockholm University (Sweden), Copenhagen University (Denmark), Tsinghua University (China), Shanghai Jiao tong University(China), Harbin Institute of Technology (China), King Mongkut’s University of Technology (Thailand) for the EU funded_Asia Link project_ A Sino-European Academic Network from 2003 to 2006, that helping Asian universities to establish Design Management Programmes.. 2004

Conference presentation:

Comparative Research on Culture-Led Regeneration Across Cities in China, International Conference on Urban Studies and Planning, London, Novotel Hotel, Oral presentation. 2019

Research Grants Awarded:

Liverpool John Moores University, RFID-based Industrial Design for the IoHT Industry, Grant value (£): 5000, Duration of research project: 12 months. 2018

Innovate UK, A true random number generator (TRNG) MVP for RFID tags in healthcare, Grant value (£): 132,843, Duration of research project: 6 months. 2018

Arts & Humanities Research Council (AHRC), Development through the Creative Economy in China: What Aspects of Participatory Design Can Help Urban Revitalisation; in Particular in the Restructuring of Former Industrial Zones in China., Dr Emma Roberts (CI); Jon Spruse (CI), Grant value (£): 250,000, Duration of research project: 36 months. 2018

LCR4.0: the European Regional Development Fund (ERDF), New Product Development (NPD) for SMEs include: Arterfacts; Bespoke Pet Memorials; UK Sabers; PVC Mug and East Click, Grant value (£): 5000, Duration of research project: 12 months. 2018

China Government-WQ201708, A Comparative Research in Product Design Foundation Education within the UK and China., Du, Haibin; Zhao, Yan, Grant value (£): 3750, Duration of research project: 24 months. 2017

External collaboration:

Luxun Academy of Fine Arts (LAFA) Dalian Polytechnic University (DPU) Tongji University (TJU), China National Association of Painting (CNAP). 2018

Fellowships:

Fellow of the High Education Academy (FHEA), The Higher Education Academy. 2015

Visiting Professor, Dalian University. 2014