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Liverpool Business School

Prof Shona Bettany

Prof Shona Bettany

Publications

Journal Articles

Bettany SM, Kerrane B. 2016. The socio-materiality of parental style: Negotiating the multiple affordances of parenting and child welfare within the new child surveillance technology market European Journal of Marketing, 50 :2041-2066 >DOI

Kerrane B, Bettany SM, Kerrane K. 2015. Siblings as socialization agents: Exploring the role of ‘sibship’ in the consumer socialization of children European Journal of Marketing, 49 :713-735 >DOI

Kerrane B, Bettany SM, Hogg MK. 2014. Revisiting contemporary issues in family consumption Journal of Marketing Management, 30 :1527-1532 >DOI

Bettany SM, Kerrane B, Hogg MK. 2014. The material-semiotics of fatherhood: The co-emergence of technology and contemporary fatherhood Journal of Business Research, 67 :1544-1551 >DOI

Kerrane B, Hogg MK, Bettany SM. 2012. Children's influence strategies in practice: Exploring the co-constructed nature of the child influence process in family consumption Journal of Marketing Management, 28 :809-835 >DOI

Bettany S, Belk RW. 2011. Disney discourses of self and other: Animality, primitivity, modernity, and postmodernity Consumption Markets and Culture, 14 :163-176 >DOI

Bettany S, Kerrane B. 2011. The (post-human) consumer, the (post-avian) chicken and the (post-object) Eglu: Towards a material-semiotics of anti-consumption European Journal of Marketing, 45 :1746-1756 >DOI

Bettany S, Dobscha S, O'Malley L, Prothero A. 2010. Moving beyond binary opposition: Exploring the tapestry of gender in consumer research and marketing Marketing Theory, 10 :3-28 >DOI

Bettany S, Woodruffe-Burton H. 2009. Working the limits of method: The possibilities of critical reflexive practice in marketing and consumer research Journal of Marketing Management, 25 :661-679 >DOI

Bettany S, Daly R. 2008. Figuring companion-species consumption: A multi-site ethnography of the post-canine Afghan hound Journal of Business Research, 61 :408-418 >DOI

Bettany S. 2007. The material semiotics of consumption or where (and what) are the objects in consumer culture theory? Research in Consumer Behavior, 11 :41-56 >DOI

Chapters

Bettany S. 2015. A commentary: Where (and what) is the critical in consumer-oriented actor-network theory? Assembling Consumption: Researching Actors, Networks and Markets :188-197 9781317589624 >DOI

Bettany S. 2012. Local accounts: Authoring the critical marketing thesis Critical Marketing: Defining the Field :69-81 9780080549767 >DOI

Bettany SMM. Subject/Object relations and Consumer Culture Maclaran P, Kravets O.

Bettany SMM, Visconti L, MacLaran P. Genders, Consumption and Markets

Conference Publication (journal proceedings)

Bettany SMM, Kerrane B. 2013. The Not So Simple Life: Naturecultures of Voluntary Simplicity

Bettany S, Kerrane B, Hogg M. 2012. Negotiating "The New Father": the Consumption of Technology Within the Contemporary Family", Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes,, Association for Consumer Research

Bettany S, Gatrell C. 2009. The present location of temporal embeddedness: The case of time linked consumption practices in dual career families Advances in Consumer Research, 36 :293-299

Bettany S, Burton HW. 2006. Steps towards transformative consumer research practice: A taxonomy of possible reflexivities Advances in Consumer Research, 33 :227-234

Easton G, Zolkiewski J, Bettany S. 2003. Mapping industrial marketing knowledge: A study of an IMP conference Journal of Business and Industrial Marketing, 18 :529-544

Rowe D, Bettany S. Targeting dis-identification strategies with consumer communications: the case of sexual health risk in men who have covert sex with men (MCSM), Association for Consumer Research

Bettany SMM. The politics of in/appropriate/d others: moving beyond the vulnerable consumer in the LGBT market/movement Macromarketing

Bettany SMM, Rowe D. Targeting Dis-identification Strategies with Social Marketing Communications: The Case of Sexual Health Risk in Men Who Have Covert Sex with Men (MCSM) https://www.researchgate.net/publication/283420104_Targeting_Dis-identification_Strategies_with_Social_Marketing_Communications_The_Case_of_Sexual_Health_Risk_in_Men_Who_Have_Covert_Sex_with_Men_MCSM, Macromarketing

Bettany SMM, Kerrane B. Baby Hacking: the Trend of Surveillant Seduction in Child Consumer Socialisation. Advances in Consumer Research, Association for Cosnumer Research Volume 42.

Bettany SMM. Fashionable translations: where (and what) is the critical in consumer-oriented Actor Network Theory? Macromarketing

Kerrane B, Bettany , Hogg M. The material semiotics of fatherhood: the co-emergence of technology and the contemporary father

Bettany SMM, Kerrane B. Figuring the post-avian domestic chicken: voluntary simplicity and the not-so-simple life Consumer Culture Theory

Bettany SMM, Kerrane B. "Big mother” is watching you: the baby hacking trend of surveillant seduction in child consumer socialisation" Macromarketing

Kerrane B, Bettany S. Exploring the role siblings play in the consumer socialization of children. In Child and Teen Consumption

Other

Bettany SMM, Stevens L, Makela M. Crunch my heart! It falls for you: re-theorizing chocolate gift-giving as carnal-singularity across language contexts

Engagement & Impact

External PGR examinations performed:

Name of University: University of Leicester, Award student examined for: PhD, Thesis title: Speak to the Leg: A post-Paralympic analysis of consumer-object relations

Name of University: University of Liverpool, Award student examined for: PhD, Thesis title: BRAND ANTHROPOMORPHISM:THE LITERARY LIVES OF MARKETING MASCOTS

Other Professional Activity:

Describe the Professional Activities: External Examiner University of Bath Marketing programmes 2015-