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Liverpool Business School

Dr Zhuohua Qu

Dr Zhuohua Qu


Zhuohua (Joanna) is a senior lecture in Quality Management at Liverpool Business School and a Fellow of the Higher Education Academy. She leads three undergraduate modules including “Quality Management”, “Improving Process Performance” and “Internal Quality Management System Auditing”. She is also responsible for the admissions of DBA students and leads the Planning Module on the DBA programme.

Prior to joining the Liverpool Business School, Joanna has worked in industry for eight years on various positions, including business analyst and business management consultant.

Her research is to explore advanced methods that can be used to improve quality management both in theory and in practice. Her research interests include:

• Quality management.
• Risk analysis.
• Lean and Six Sigma applications.
• Qualitative analysis in quality control.
• Logistics and transport management.
• Uncertainty modelling in quality control.
• Performance measurement and management.


Chinese (Mandarin)


Liverpool John Moores University, United Kingdom, PhD
Liverpool John Moores University, UK, MSc in International Transport

Academic appointments

Senior Lecture, Liverpool John Moores University, 2015 - present


Journal article

Chen Z, Chen T, Qu Z, Yang Z, Ji X, Zhou Y, Zhang H. 2018. Use of evidential reasoning and AHP to assess regional industrial safety PLOS ONE, 13 >DOI >Link

Yang Z, Ng AKY, Lee PTW, Wang T, Qu Z, Sanchez Rodrigues V, Pettit S, Harris I, Zhang D, Lau YY. 2018. Risk and cost evaluation of port adaptation measures to climate change impacts Transportation Research Part D: Transport and Environment, 61 :444-458 >DOI

Yang ZL, Qu Z. 2016. Quantitative maritime security assessment: a 2020 vision IMA JOURNAL OF MANAGEMENT MATHEMATICS, 27 :453-470 >DOI >Link


Qu Z, Wan C, Yang Z, Lee PTW. 2018. A Discourse of Multi-criteria Decision Making (MCDM) Approaches International Series in Operations Research and Management Science 260 :7-29 >DOI

Conference publication

Al Yami H, Yang Z, Riahi R, Bonsall S, Wang J, Wan C, Qu Z. 2017. Analytical strategic safety management in container ports 2017 4TH INTERNATIONAL CONFERENCE ON TRANSPORTATION INFORMATION AND SAFETY (ICTIS), 4th International Conference on Transportation Information and Safety (ICTIS) :184-191 >Link

Lin N, Hjelle HM, Cullinane K, Bergqvist R, Eidhammer O, Wang Y, Yang Z, Qu Z. 2016. Potential Solutions to Upstream Buyer Consolidation in the China-Europe Container Trades -An Exploratory Study Zhang R, Zhang J, Hensher D, Fu X, Hua G, Tang M. 2016 INTERNATIONAL CONFERENCE ON LOGISTICS, INFORMATICS AND SERVICE SCIENCES (LISS' 2016), International Conference on Logistics, Informatics and Service Sciences (LISS) >Link

Abujaafar KM, Qu Z, Yang Z, Wang J, Nazir S, Ovcrgard KI. 2016. Use of evidential reasoning for eliciting Bayesian subjective probabilities in human reliability Analysis 2016 11TH SYSTEMS OF SYSTEM ENGINEERING CONFERENCE (SOSE), IEEE, 11th IEEE System of Systems Engineering Conference (SoSE) >Link

Qu Z, Asquco M, Jenkinson I, Wang J, Yang Z. 2015. Measurement and Management of KPIs under Uncertainty: A Case of Shipping Management 2015 International Conference on Quality, Reliability, Risk, Maintenance, and Safety Engineering :393-402

Qu Z, Jenkinson I, Wang J, Fraser G, Yang Z. A new fuzzy TOPSIS method for six sigma project selection: A case analysis in shipping quality control IAME 2013 : conference proceedings, International Association of Maritime Economics Conference

Engagement & Impact


Best Paper Award, International Conference on Quality, Reliability, Risk, Maintenance, and Safety Engineering

Teaching qualification:

Fellow of the Higher Education Academy