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Tourism and Events

Research Group

Local, national and global connections

Multidisciplinary team delivering research based on work with communities, businesses, government and non-governmental organisations and consumers

The Tourism and Events Research Group examines the relationship between tourism, events and society across the globe. Tourism and events are complex global phenomena and among the world’s largest economic sectors, intersecting with arts, heritage, sport and leisure. Responsible for generating millions of jobs and contributing billions in revenue to national economies, these industries have the potential to impact the lives of many people whether they be consumers, practitioners or local people at the interface between the tourism and events products and services, and the customer.

Our expertise

The multi-dimensional nature of tourism and events is represented in the broad areas of research covered by our team and include both what tourism and events can tell us about the social world, as well as exploring good management and business practices. Concerned with ideas of inclusivity, equality and community, our research explores issues relating to:

  • National, regional and gendered identities
  • Consumer experiences
  • Heritage
  • Media
  • Representation and branding
  • Gender inequalities
  • Sexuality and inclusivity
  • Heritage management
  • International marketing
  • Business strategies
  • Capacity building and education

Projects and collaborations

The Tourism and Events Research Group are a multidisciplinary team delivering research based on work with local communities, businesses, government and non-governmental organisations, and consumers. We have expertise at both national and international levels with links both within LJMU and at institutions around the world and connections in Europe, Asia and the United States. We have a range of qualitative and quantitative research and analysis skills including ethnography, interviewing, semiotics, surveying and questionnaires.

Publications

Search publications from the academics within this research group.

Search for a research paper

29 papers found

  • 3.Living Abroad and Volunteering at the 2014 Commonwealth Games in Glasgow

    Wise N

    Publish date:2017

  • Becoming Through Tourism: Imagination in Practice

    Andrews HJ

    Publish date:2017

  • Convention and Visitors Bureaus (CVBs)

    Fletcher TG and Higson P and Blunt D

    Publish date:2017

  • Convention and Visitors Bureaus (CVBs)

    Fletcher TG and Higson P and Blunt D

    Publish date:2017

  • Covering ‘Captain America’ and (Re)Imagining the USA during the 2014 FIFA Football World Cup

    Wise N and Harris J

    Publish date:2017

  • Customer Service in Service Businesses

    Burns S and Higson P

    Publish date:2017

People

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Contact us

If you are interested in working with us on a collaborative project, get in touch:


Contact Hazel Andrews:
H.J.Andrews@ljmu.ac.uk