New social media policy

The university has launched its new social media policy to help staff get the most out of their communications and to stay safe.

The policy sets out guidance regarding the use of both branded and personal accounts and how to use social media to engage, collaborate and innovate whilst being aware of the potential impact if used inappropriately.

Ben Jones, Head of Communications at LJMU, explained: “The majority of staff and students use social media in one form or another, whether personally, professionally or both. This policy is intended to support staff to get the most out of social media. The policy is relevant for staff whether they use social media for work-related activity or purely for personal use.” 

Over the past few months, the Corporate Communications Team has been running sessions on social media with groups of staff, including at school forums and other team meetings, and has been offering advice 1-2-1 with staff. This support will be rolled out further to staff over the coming weeks and will be advertised through our normal channels.  

In the meantime, if you would like any help or advice on the new policy or if you have any issues following the use of social media - for example, your social media content goes viral or attracts unwanted attention - please contact Ben on 3313 or at

A copy of the new policy is available by clicking on this link


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