Image of Frances Yeoman

Frances Yeoman

Liverpool Screen School

Faculty of Arts Professional and Social Studies

Fran Yeoman runs the journalism department at LJMU and teaches at both undergraduate and postgraduate level across our courses. She has received grants and funding from both the British Academy and Ofcom for her research into news and media literacy, on which she has worked with stakeholders including Ofcom, DCMS and the News Literacy Network. She is on the board of the Media and Information Literacy Alliance; the DSIT Media Literacy Taskforce Steering Board and Ofcom's Evaluation Working Group. She also has a research interest in court reporting and its impact on prisoners' families, and is working on a project on about this with Dr Lorna Brookes, funded by the Merseyside Violence Reduction Partnership. Before joining LJMU, she spent over a decade on national newspapers, most recently as Assistant Editor of i, where she oversaw the paper’s news output. She previously worked for the Independent and The Times, as a news editor and reporter, and spent a year as a political reporter based at Westminster. She has reported from countries including Germany, Brazil, Argentina, Greece and the Democratic Republic of Congo, and co-authored a Rough Guide to South America. She holds a BA in Modern History and an M.St. in Historical Research from the University of Oxford, and completed her journalism training at the Press Association’s training centre. She continues to work as a journalist when time permits.


Yeoman F, Polizzi G, D'Arcy J, Harris R, Yates S, Barrera P. 2024. Exploring challenges and best practice in media literacy: A UK regional case study approach Exploring challenges and best practice in media literacy: A UK regional case study approach Publisher Url

Behavioural Insights Team , Yeoman F, Yates S. 2023. Media literacy uptake among ‘hard to reach’ citizens Publisher Url Public Url

Yeoman F, Morris K. 2022. Media literacy, evaluation and Ofcom: stakeholder perspectives (internal Ofcom report with public-facing exec summary)

Internet publication

Yeoman F. 2023. Should news organisations be responsible for teaching news literacy? Publisher Url

Yeoman F, Morris K. 2020. Why media education in schools needs to be about much more than 'fake news' Publisher Url

Davies R, Yeoman F. 2018. Philanthrophy Should Fund the Media for its Own Sake in Alliance Magazine

Journal article

Yeoman F, Morris K. 2023. The Place of Media Organisations in the Drive for Post-pandemic News Literacy Journalism Practice, DOI Publisher Url Public Url

Yeoman F. 2023. The challenge of defining news literacy: Perceptions from the UK news literacy sector Journalism, DOI Publisher Url

Morris K, Yeoman F. 2021. Teaching Future Journalists the News: The Role of Journalism Educators in the News Literacy Movement Journalism Practice, DOI Author Url Publisher Url Public Url

Yeoman F, Morris K. 2019. Mapping the HE news literacy landscape in the UK Journalism Education, 8 :69-78 Publisher Url Public Url


Yeoman F, Morris K. 2023. The Agenda-Setting Power of Fake News Fowler-Watt K, McDougall J. The Palgrave Handbook of Media Misinformation :265-278 Springer Nature 9783031119767

Yeoman F. 2022. Journalists and Social Media: Entering an 'ethical vacuum' Duncan S. Ethics for Journalists Routledge 9781138585263

External committees:

Board of Trustees, Media and Information Literacy Alliance, Trustee. 2024

Becoming NewsWise Advisory Board, Becoming NewsWise (funded by Nuffield Foundation), Board Member. 2022

Media Literacy Taskforce Steering Board, UK Government, Member, 2022

Conference presentation:

"Pedagogic public relations?" Perceptions of media industry involvement in UK news literacy education, Global Media Education Summit, Simon Fraser University, Vancouver, Canada, Oral presentation. 2023

Teaching a Broader Journalism: Developing the Resources to Embed Inclusivity and Diversity in the Journalism Curriculum, Association of Journalism Educators Winter Conference 2023, Oral presentation. 2023

“Fast food companies teaching children about nutrition”? The place of media organisations in the drive for post-pandemic news literacy, Cardiff Future of Journalism Conference, Cardiff University/ online, Oral presentation. 2021

Mapping the HE News Literacy Landscape, World Journalism Education Congress, Paris, Oral presentation. 2019

Research Grants Awarded:

British Academy, Exploring challenges and best practice in digital inequalities: A case studies approach from the perspective of policymakers in England, Professor Simeon Yates, University of Liverpool (PI), Grant value (£): 24,998, Duration of research project: 7 months. 2023

British Academy/ Leverhulme, News Literacy: Understanding the UK Landscape, Kate Morris, Goldsmiths, Grant value (£): 9734, Duration of research project: 2 years. 2022

Teaching qualification:

PG Cert HE. 2018


Fellow of the Higher Education Academy (FHEA), Higher Education Academy. 2018