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Liverpool Business School

Dr Jan Brown

Dr Jan Brown

Telephone: 0151 231 4711

ORCID

Publications

Conference publication

Brown J. 2016. Exploring cultural leadership ecosystems and their role in urban regeneration Naples Forum on Service Author Url Public Url

Brown J. 2016. Viewing corporate community involvement as an oikonomic (mutually beneficial) practice - an s-d logic perspective Academy of Marketing - Radical Marketing 2016 :104-104 Author Url Public Url

Brown J. 2015. A service ecosystem approach to conceptualising a place's unique brand: exploring cultural leadership ecosystems 9th International Conference in Critical Management Studies Author Url Public Url

Brown J. Connecting the Sound Tracks of Our Lives: Marketing Places Through Music 4th Corfu Symposium of Managing and Marketing Places Author Url

Brown J. An Adaptive Service Ecosystem Approach to Place Branding: A Service-Dominant Logic of Marketing Perspective ABSTRACTS / FULL PAPERS CONFERENCE PROCEEDINGS OF THE INAUGURAL CONFERENCE OF THE INTERNATIONAL PLACE BRANDING ASSOCIATION MIDDLESEX UNIVERSITY, LONDON - DECEMBER 7-9, 2016, The Inaugural Conference of the International Place Branding Association Author Url

Brown J. Inclusive and Representative Place Branding: An Adaptive Service Ecosystem Approach 2017 Naples Forum on Service Author Url

Brown J. Creative Placemaking Using Music: Supporting the development of a community-led approach to music policy in the city of Liverpool, UK http://www.placemanagement.org/events/4th-institute-of-place-management-conference/, Institute of Place Management 4th International Biennial Conference: Inclusive Placemaking Author Url

Chapters

Brown J. A Service Ecosystem Approach to Representing a Place's Unique Brand Kavaratzis M, Giovanardi M, Lucia M. Inclusive place branding: critical perspectives in theory and practice Routledge DOI Author Url

Engagement & Impact

Conference presentation:

Marketing the underground - the calcificationof of creatvity?, 5th Corfu Symposium on Managing & Marketing Places, Corfu, Greece, Oral presentation. 2018

Other invited event:

Knowledge Brief - Hot Topic, Grand Connaught Rooms, London, UK, Expert Speaker on the hot topic titled: 'Create Value from the Ecosystem'. 2018

Other Professional Activity:

Sep 2018-July 2019. LJMU-funded Research mentorship (Dr Jan Brown, Senior Lecturer in Business, LJMU; £5000) Project title: Cultural Production, Popular Music and the Symbolic Capital of Cool in UNESCO Cities of Music.