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Liverpool Business School

Dr Jan Brown

Dr Jan Brown

Telephone: 0151 231 4711


Conference publication

Brown J. 2016. Exploring cultural leadership ecosystems and their role in urban regeneration Naples Forum on Service >Link >Public Url

Brown J. 2016. Viewing corporate community involvement as an oikonomic (mutually beneficial) practice - an s-d logic perspective Academy of Marketing - Radical Marketing 2016 :104-104 >Link >Public Url

Brown J. 2015. A service ecosystem approach to conceptualising a place's unique brand: exploring cultural leadership ecosystems 9th International Conference in Critical Management Studies >Link >Public Url

Brown J. Connecting the Sound Tracks of Our Lives: Marketing Places Through Music 4th Corfu Symposium of Managing and Marketing Places >Link

Brown J. An Adaptive Service Ecosystem Approach to Place Branding: A Service-Dominant Logic of Marketing Perspective ABSTRACTS / FULL PAPERS CONFERENCE PROCEEDINGS OF THE INAUGURAL CONFERENCE OF THE INTERNATIONAL PLACE BRANDING ASSOCIATION MIDDLESEX UNIVERSITY, LONDON - DECEMBER 7-9, 2016, The Inaugural Conference of the International Place Branding Association >Link

Brown J. Inclusive and Representative Place Branding: An Adaptive Service Ecosystem Approach 2017 Naples Forum on Service >Link

Brown J. Creative Placemaking Using Music: Supporting the development of a community-led approach to music policy in the city of Liverpool, UK, Institute of Place Management 4th International Biennial Conference: Inclusive Placemaking >Link


Brown J. A Service Ecosystem Approach to Representing a Place's Unique Brand Kavaratzis M, Giovanardi M, Lucia M. Inclusive place branding: critical perspectives in theory and practice Routledge >Link

Engagement & Impact

Conference presentation:

Marketing the underground - the calcificationof of creatvity?, 5th Corfu Symposium on Managing & Marketing Places, Corfu, Greece, Oral presentation 16/04/2018

Other invited event:

Knowledge Brief - Hot Topic, Grand Connaught Rooms, London, UK, Expert Speaker on the hot topic titled: 'Create Value from the Ecosystem'

Other Professional Activity:

Sep 2018-July 2019. LJMU-funded Research mentorship (Dr Jan Brown, Senior Lecturer in Business, LJMU; £5000) Project title: Cultural Production, Popular Music and the Symbolic Capital of Cool in UNESCO Cities of Music