Why study Applied Entrepreneurship at Liverpool John Moores University?
- A hands-on business degree that offers a unique approach to practical business learning
- Liverpool Business School is the first business school in the North West to offer this type of degree course
- Operate as a business, alongside your team (fellow course mates), offering consultancy services to real organisations
- Gain entrepreneurial skills such as creativity, team-work, opportunity recognition, motivation and resilience
- Dedicated space enables students to work and learn together in a creative environment
- Engage with the business community, building networks and contacts whilst you undertake business ventures and projects
About your course
Gain entrepreneurial skills and learn through practical experience, setting up and running real businesses and engaging with live consultancy projects.
Whether you dream of becoming the next Steven Bartlett or simply want a practical understanding of business, this unique, hands-on programme will provide you with the tools, experience and knowledge to succeed.
The course covers a wide range of business skills and provides the opportunity to build and test knowledge in the real world. You will learn how to turn ideas into viable businesses, how to communicate and sell to customers, how to think creatively and work collaboratively in a team and how to lead and manage a business venture. The skills and experience you will gain throughout the course will enable you to think and act entrepreneurially in a wide range of contexts.
Your personal development is also at the centre of the programmes design and structure. The transferable skills you will acquire combined with your experience of starting and running a business will position you well within the competitive graduate market.
Based on the successful Finnish Team Academy, this programme is very different from your traditional degree; instead of attending lectures you will be learning by applying business skills. Liverpool Business School is the first business school in the North West to offer this type of degree course.
"The Applied Entrepreneurship programme is very different from your traditional business degree course. Students on the course learn through running their own businesses and working to real project briefs in a collaborative team environment. Through this process, students develop important skills such as resilience, motivation, teamwork, creativity and problem solving, which will enable them to make a significant impact in a range of business settings."
Fees and funding
There are many ways to fund study for home and international students
Fees
The fees quoted above cover registration, tuition, supervision, assessment and examinations as well as:
- Library membership with access to printed, multimedia and digital resources
- Access to programme-appropriate software
- Library and student IT support
- Free on-campus wifi via eduroam
Additional costs
Although not all of the following are compulsory/relevant, you should keep in mind the costs of:
- accommodation and living expenditure
- books (should you wish to have your own copies)
- printing, photocopying and stationery
- PC/laptop (should you prefer to purchase your own for independent study and online learning activities)
- mobile phone/tablet (to access online services)
- field trips (travel and activity costs)
- placements (travel expenses and living costs)
- student visas (international students only)
- study abroad opportunities (travel costs, accommodation, visas and immunisations)
- academic conferences (travel costs)
- professional-body membership
- graduation (gown hire etc)
Funding
There are many ways to fund study for home and international students. From loans to International Scholarships and subject-specific funding, you'll find all of the information you need on our specialist funding pages.
Employability
Armed with practical, hands on experience in a simulated workplace environment, you will have the skills, confidence and qualification to secure employment.
Graduates from the program will be well positioned to develop business ventures and work for themselves and evidence from established Team Academy based programmes suggest that this is a common route taken (46% of graduates are running their own businesses six months after graduation in Jyvaskyla, Finland).
Graduates will also be in a good position to seek employment in a range of careers, due to their demonstrable work experience and business acumen. Practical skills gained on the course will enable you to pursue a diverse range of careers in the business sector, including HR, marketing and project management.
Entrepreneurial skills are increasingly sought after by employers who are developing a workforce that is agile, solution focused, creatively minded and able to respond to the challenges of a shifting economic landscape.
Student Futures - Careers, Employability and Enterprise Service
A wide range of opportunities and support is available to you, within and beyond your course, to ensure our students experience a transformation in their career trajectory. Every undergraduate curriculum includes Future Focus during Level 4, an e-learning resource and workshop designed to help you to develop your talents, passion and purpose.
Every student has access to Careers Zone 24/7, LJMU's suite of online Apps, resources and jobs board via the LJMU Student Futures website. There are opportunities for flexible, paid and part-time work through Unitemps, LJMU's in-house recruitment service, and we also offer fully funded Discovery Internships.
One-to-one careers and employability advice is available via our campus-based Careers Zones and we offer a year-round programme of events, including themed careers and employability workshops, employer events and recruitment fairs. Our Start-Up Hub can help you to grow your enterprise skills and to research, plan and start your own business or become a freelancer.
A suite of learning experiences, services and opportunities is available to final year students to help ensure you leave with a great onward plan. You can access LJMU's Careers, Employability and Start-up Services after you graduate and return for one-to-one support for life.
Go abroad
LJMU aims to make international opportunities available to every student. You may be able to study abroad as part of your degree at one of our 100+ partner universities across the world. You could also complete a work placement or apply for one of our prestigious worldwide internship programmes. If you wanted to go abroad for a shorter amount of time, you could attend one of our 1-4 week long summer schools.
Our Go Citizen Scheme can help with costs towards volunteering, individual projects or unpaid placements anywhere in the world. With all of these opportunities at your feet, why wouldn’t you take up the chance to go abroad?
Find out more about the opportunities we have available via our Instagram @ljmuglobalopps or email us at: goabroad@ljmu.ac.uk.
News and views
Browse through the latest stories and updates from the University and beyond
What you will study on this degree
Please see guidance below on core and option modules for further information on what you will study.
Further guidance on modules
Modules are designated core or optional in accordance with professional body requirements, as applicable, and LJMU’s Academic Framework Regulations. Whilst you are required to study core modules, optional modules provide you with an element of choice. Their availability may vary and will be subject to meeting minimum student numbers.
Whilst you are required to study core modules, optional modules may also be included to provide you with an element of choice within the programme. The availability of optional modules may vary from year to year and will be subject to meeting minimum student numbers.
Where changes to modules are necessary these will be communicated as appropriate.
Level 4
Core modules
Self-awareness and Personal Development
20 credits
This module aims to develop students' self-awareness in the context of entrepreneurial learning and practice. Through critical reflection, students will be able to define personal development goals and targets and develop plans to achieve them.
Team Entrepreneurship
20 credits
This module aims to enable students to work effectively in a team. Students will explore and apply team / group theory to consider their role within the team and develop strategies to enhance team performance.
Venture creation
20 credits
This module will enable students to form a team company and develop a viable business venture. Students will gain and apply knowledge in key business areas and will work as a team to identify and mobilise resources to achieve defined business objectives
The business environment
20 credits
This module aims to develop students' knowledge and understanding of the business environment and equip them with the research and analytical skills required to exploit this knowledge in the development of a business venture.
Innovation and opportunity
20 credits
This module aims to enable students to recognise and respond to business opportunities. Students will also develop their creative thinking and their ability to work collaboratively to develop innovative solutions that deliver value.
Creating value for customers
20 credits
This module aims to enable students to define and create value for customers based on an awareness of their needs. Students will also develop an understanding of customer development techniques and strategies.
Level 5
Core modules
Personal Effectiveness
20 credits
This module builds on the level 4 module 'Self-awareness and personal development' to further develop students' ability to critically reflect on their personal development and entrepreneurial practice and to develop plans to sustain and enhance them.
Team Entrepreneurship in Practice
20 credits
Building on the 'Team Entrepreneurship' module in level 4, this module aims to enable students to further develop their knowledge and practice of working in teams. Students will also gain experience of employing coaching methods and skills to support their team's development.
Running a business
20 credits
This module provides students with the opportunity to expand their knowledge and understanding related to creating and managing business ventures. Students will learn how to utilise project management methods and evaluate and apply digital technologies to support and enhance business operations and strategy.
Funding, finance and business development
20 credits
Provides students with the opportunity to expand their knowledge and understanding related to creating and managing business ventures. Students will learn how to utilise project management methods and evaluate and apply digital technologies to support and enhance business operations and strategy.
Building business connections
20 credits
This module aims to enable students to identify and exploit relationships and networks to support personal, team and business development.
Communicating value (marketing and public relations)
20 credits
This module aims to enable students to communicate effectively with stakeholders and customers. Knowledge of marketing and PR strategies will be developed and applied to create integrated communications strategies that effectively communicate value propositions and manage a ventures public image.
Optional modules
Study Year Abroad - Applied Entrepreneurship
120 credits
Level 6
Core modules
Expanding a Business
20 credits
This module aims to further develop students' expertise in relation to developing and managing business ventures. Students will learn how to create and apply strategies that seek to take advantage of international opportunities. Learning will also focus on developing viable exit strategies for the team company and related projects.
Responsible Business Development
20 credits
The aim of this module is to enable students to develop and apply knowledge of ethical business practice to develop sustainable and responsible business development plans.
Leadership in Practice
20 credits
This module builds on previous personal development modules, to expand student's self awareness and entrepreneurial competencies to a point where they are confident and capable leading teams and projects.
Team Entrepreneurship for performance and impact
20 credits
This module aims to expand students' knowledge of teams, teamwork and coaching developed in previous modules to enable them to critically analyse team performance and make impactful contributions to teams in a range of contexts.
Research project
40 credits
The research projects aims to enable students to define, plan and execute a research study.
Teaching and work-related learning
Excellent facilities and learning resources
Your learning will be largely self-directed and will respond to the needs of your business activity. Rather than learning in lecture theatres, you will study independently with the support of a specialist team of coaches, who will lead 3 hour team training sessions twice a week.
Team Enterprise Lab is a dedicated open learning space specially for this course. You will have access to collaborative working hubs to work on projects and interact with the local business community. This space is located in the newly built Hardman House
You will also engage with the business community through regular live project work, guest speaker sessions and masterclasses. Regular workshops focusing on various aspects of business will be delivered by the programme team and guest lecturers in response to the needs of the teams and their ventures. Reflective learning is a key part of the course. It enables you to become competent in evaluating your own effectiveness and reflecting on the strategies you could implement in order to improve.
Support and guidance
Dedicated personal tutor, plus study skills support
Team coaching approach
To support students in their business activities and associated self-directed learning, a coaching approach and structure is adopted across all levels of the course. Three hour coaching sessions involving the whole team take place twice a week and each team is assigned a specific coach for the duration of the programme. The role of the coach in the coaching sessions is to help the team define their objectives and action plans in relation to their business activities and personal development and to support students to take ownership of the learning required to achieve them.
In addition to team coaching sessions, students will also engage in personal tutorials with their coach throughout each year. These sessions focus on personal development and provide the opportunity to discuss and address issues related to academic performance, engagement and progress.
Assessment
Assessment varies depending on the modules you choose, but will usually include a combination of exams and coursework.
The course uses a range of assessment methods to help you capture your experience and learning, and assess your understanding.
These include:
- resource reviews (books, articles, videos etc)
- reflective essays
- business activity logs
- pre and post group work reports
- individual and group presentations
- live business challenges
Course tutors
Our staff are committed to the highest standards of teaching and learning

Chris Taylor
Programme Leader
Chris Taylor
Programme Leader
The Applied Entrepreneurship programme is very different from your traditional business degree course. Students on the course learn through running their own businesses and working to real project briefs in a collaborative team environment.
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Facilities
What you can expect from your School
The programme is based in specialist facilities in Hardman House, in the heart of the bustling Mount Pleasant Campus and Liverpool's growing Knowledge Quarter. It is only a short walk from LJMU's Aldham Robarts Library, which contains all the resources you will require for your studies, and is open seven days a week.
Entry requirements
Please choose your qualifications below to view requirements
Minimum points required from qualifications: 112
Qualification requirements
GCSEs and equivalents
Prior to starting the programme applicants must have obtained Grade C or Grade 4 or above in English Language and Mathematics GCSE or an approved alternative qualification below:
- Key Skills Level 2 in English/ Maths
- NVQ Level 2 Functional skills in Maths and English Writing and or Reading
- Skills for Life Level 2 in Numeracy/English
- Higher Diploma in Maths/ English
- Functional skills Level 2 in Maths/ English
- Northern Ireland Essential Skills Level 2 in communication or Application of Number
- Welsh GCSE in Maths or Numeracy
- Wales Essential Skills Level 2 in Communication or Application of Number
A levels
- Minimum number of A Levels required: 2
- Is general studies acceptable? Yes
- Average A Level offer: BBC
- Are AS level awards acceptable? Acceptable only when combined with other qualifications
- Maximum AS Level points accepted: 20
BTECs
- National Certificate (RQF): Acceptable only when combined with other qualifications
- National Diploma (RQF): Acceptable on its own and combined with other qualifications
- National Diploma subjects / grades required: D*D* if studied on its own or to the total of 112 UCAS points if combined with other qualifications
- National Extended Diploma (RQF): Acceptable on its own and combined with other qualifications
- National Extended Diploma subjects / grades required: DMM if studied on its own or to the total of 112 UCAS points if combined with other qualifications
Access awards
- Access to Higher Education Diploma acceptability: Yes
- Further information: At least 15 Distinctions and 30 Merits, or any other combination that equates to 112 UCAS Tariff points in a relevant subject
International Baccalaureate
- International Baccalaureate: Yes
- Additional information: 112 UCAS Tariff points from IB Composite parts, or in combination with other level 3 qualifications
Irish awards
- Irish Leaving Certificate: Yes
- Grades / subjects required: 112 UCAS Tariff points with a maximum 20 UCAS Tariff points from Ordinary Level
Welsh awards
- Welsh Baccalaureate: Acceptable only when combined with other qualifications
Alternative qualifications considered
We welcome interest from applicants who may not have the standard entry requirements and will consider evidence of your relevant personal, professional or educational experience where it demonstrates potential and an ability to succeed on the course. Please include details of any relevant experience in your application.
Additional requirements
-
Interview required
Yes
International requirements
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IELTS
6.0 (min 5.5 in each component) or equivalent English language proficiency test.
Further information
-
Reduced offer scheme
As part of LJMU’s commitment to widening access we offer eligible students entry to their chosen course at a reduced threshold of up to 16/8 UCAS points. This applies if you are a student who has been in local authority care or if you have participated in one of LJMU’s sustained outreach initiatives, e.g. Summer University. Please contact the admission office for further details.
Please Note: All international qualifications are subject to a qualification equivalency check.
Application and selection
Securing your place at LJMU
UCAS is the official application route for our full-time undergraduate courses. Further information on the UCAS application process can be found here https://www.ljmu.ac.uk/study/undergraduate-students/how-to-apply.
We are looking for candidates who are genuinely interested in entrepreneurship; those that demonstrate a desire to explore and develop an entrepreneurial way.
Applicants should be able to communicate effectively both orally and in their written work and possess the self discipline to manage their time and tasks effectively while at LJMU.
The University reserves the right to withdraw or make alterations to a course and facilities if necessary; this may be because such changes are deemed to be beneficial to students, are minor in nature and unlikely to impact negatively upon students or become necessary due to circumstances beyond the control of the University. Where this does happen, the University operates a policy of consultation, advice and support to all enrolled students affected by the proposed change to their course or module.
Further information on the terms and conditions of any offer made, our admissions policy and the complaints and appeals process.